This is a blog post telling myself what I should have been focused on 5,10 years ago before I became fully enveloped in the makeup world.
And spent too much money lol.
“ Don’t let youtubers make you feel you have to buy it”
I know that before I started watching youtube, it was a place where youtubers really enjoyed what they did, and not for monetary gains. It was fun, supportive, and honest.
I began watching right when sponsorships and coupon codes were starting to become the norm. You couldn’t tell if the reviewers were being honest, and if they were how are you to know for sure? Were they being paid to say this? Is this video sponsored?
For myself I would have focused on smaller channels reviews and watched multiple people to really see what the truth was before buying a product.
“ If you only like 2-3 shades in a 12-25 pan palette, don’t buy it”
I can’t tell you the amount of palettes I currently have now, and that I probably only use 2-3 shades from. It’s such a waste.
If I could have gone back, I would have purchased 2-3 transition colors and then some more fun colors instead of a whole 25 pan palette that’s all neutrals. Really think to yourself if you would use ALL of the colors. If not, then I wouldn’t purchase it.
“Invest in companies who focus more on the consumer rather than the influencer”
This is more geared towards the last two years or so, but I really find it bothersome how some companies such as Tarte, Benefit, Too Faced, etc. are taking influencers around the world on lavish vacations and trips to influence them to then influence us.
It’s a great marketing ploy, don’t get me wrong (for high schoolers), but for grown women it’s annoying. We spend how much on a primer, or eyeshadow palette that we assume is great quality because of the high price point.
BUT then you take influencers on expensive vacations instead of people who BUY your products every day?
I think it’s a slap in the face for normal consumers. That’s where the high price margin is coming from, and it’s sad and frustrating. If i had known years ago where this was headed I would have put my money towards brands that give back to their consumers and not influencers, because they know they can count on the quality of their product.
“No one will know if the makeup you are wearing came from the drugstore or Sephora”
I always thought that maybe someone would know if the products on my face weren’t of high quality or from a prestige brand. The brand name products always made you feel that they were always better than drugstore.
But after working in Sephora I can proudly say that half of the time you wouldn’t know the difference.
So don’t worry about the labels, just worry about if it works for you.
“Find products you love and stick with them”
Finding your holy grail or favorite products are so hard to do. Testing out Sephora samples and figuring out what your skin needs and looks best in is the best route to go before purchasing.
And guess what, try and do research before going to the drugstore and buying a foundation. Also, after a few days, if you realize you don’t like the product, RETURN IT. Don’t feel bad, you’ll feel worse about the money you aren’t getting back for a product you don’t truly love.
Honestly, if you find your favorites then stop trying so hard to find the next best thing, because maybe it’s right in your hands.
“Single shadows will make you happier than 10 palettes”
Kind of piggy backing off of #2, but single shadows will make you feel like you are actually using your product. Try to purchase colors you’d use for every day makeup looks-like transition tones- and try to purchase colors you only TRULY need, and not just WANT.
There are too many palettes out there where you probably already have all of the colors, but because there are 1 or 2 shadows in the palette that maybe you don’t have in your collection makes you want to purchase it.
Don’t, it’s not worth it.
“Focus on finishing the product, rather than buying new”
For me, it was always a problem trying to finish a product that either wasn’t foundation, primer, or mascara. And it wasn’t that I couldn’t do it, it was the fact that I always wanted that “high” when purchasing new products.
Now, you’ve got to know what i mean. It’s actually an addiction.
You know that feeling when you purchase a product, finally get the package to your house, and then you open it up like christmas, swatch it and look it over for a little bit, and then the feeling goes away. That feeling of excitement, newness, swatching, and looking at new products for the first time always kept me running back for more.
And now you have to try and use it all? How boring. This would get me in trouble for sure. Always needing that “high” of new products. The few things I could finish was maybe a foundation or two, but lipsticks? blushes? bronzers? eyeshadows? Nope. I always needed more.
“Just because it’s on sale, doesn’t mean you need it”
This is probably one of the biggest red flags for me. When I first started building up my makeup collection I would purchase ANYTHING on sale, even if I didn’t know if I’d use it, even if I probably knew it wasn’t good quality. It was on sale, and that means that I didn’t feel as bad purchasing it, because it was on sale.
NO. big no. Just because it’s on sale doesn’t mean you need it, and this type of mentality was probably one of the biggest mistakes.
“ Invest in Skincare Products”
When there are days you just can’t do makeup, you want your skin to look and feel great. I wish I had invested in an affordable skin care regime when I was younger, so that I could feel even better about my skin now. The products you use and the way you treat your skin doesn’t show the effects until 5-10 years down the road.
“You only have one skin, treat it well, eat well, and invest in your truest self”
Now this kind of piggy backs off of the last point i just made, BUT, this point is more towards eating healthy, working out, drinking lots of water, and making sure to wipe your makeup off every night, even if you REALLY don’t want to. I can’t tell you how many times in college I forgot to take my makeup off or I was too lazy too and just slept with it on. This is SO Bad for you, and unfortunately I might be showing aging signs from this.